#GoBoken Encourages NJ to Shop and Eat Outdoors in Hoboken

As the state begins to reopen, downtowns and small businesses need our help more than ever before. In an effort to support local businesses in its downtown district, the Hoboken Business Alliance has just launched the #GoBoken campaign, a city-wide, summer-long initiative meant to encourage residents to support Hoboken businesses.

Today marks the beginning of the campaign, coinciding with the reopening of indoor retail stores and outdoor dining experiences across NJ. Throughout the summer, the campaign will host themes like Summer-Spirited BBQ, Picnic in the Park, Kid-Palooza, Sinatra Celebration and more, to remind the community to support city establishments.

“With many businesses closed or operating at a limited capacity over the last few months, the pandemic has had a tremendous financial impact,” said Gregory Dell’Aquila, president of the Hoboken Business Alliance. “Small businesses are the heart of our economy, and they have been fighting for survival. If we want to help our small shops, restaurants, and businesses to have a fighting chance; we have to take action right now. We’re encouraging the community to rally for our Hoboken businesses, and show support in any way we can.”

This Friday, June 19 will kick off the themed promotions with 7th Inning Stretch, along with the Mile Square Theatre’s annual variety show, 7th Inning Stretch: from the dugout. For the first time since its inception in 2003, the performance will be virtual. Tickets will be pay-what-you-will, starting at $20.

Several local restaurants will offer meals to complement the show, like Carpe Diem (choose from four dishes under $15), Elysian Cafe (a three-course meal under $25) and Northern Soul (a spin on the traditional hotdog). Wine Dad’s will also offer a drink duo: a new beer from 902 Brewing called Daddy Daycare and Galaxy Dust from Hoboken Brewery.

Hoboken retailers will be offering baseball-inspired items, like baseball hats from Stan’s Sports Center and three-quarter-sleeve shirts from The Local Thread. Proceeds from the shirt will go to the Hoboken Relief Fund, which supports independently-owned Hoboken businesses and residents who have suffered an adverse economic impact as a consequence of the COVID-19 pandemic.