Leezaworks, LLC
LEEZA HERNANDEZ
Graphic Design, Art & Illustration
What is your business best known for?
My illustration work—mostly children’s books and cat art—as well as my large-scale abstract paintings.
What do you love most about what you do?
Connecting with people. One of the most gratifying parts of what I do is receiving a personal message saying how my work made an impact or simply made someone smile.
What was the hardest thing about getting the business off the ground?
Time management and work/life balance. Working my side hustle around a full-time job and spending quality time with my family meant a big shift in my daily schedule. It took time but I found a formula that works with little-to-no stress.
How’s your business invested in your community?
A percentage of proceeds of products sold in my Etsy shop are donated to animal rescue shelters.
What’s next for you and your business?
I’m currently working on a collection of fabric designs and I illustrated a children’s picture book that releases in November called Roxie Loves Adventure, written by Sudipta Bardhan-Quallen. It’s a book about a spoiled little pug who accidentally gets locked out of her house. So fun!
leezaworks.com
etsy.com/shop/leezaworks
Instagram @leezaworks