547 East Broad St., Westfield, NJ, 07090
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Father-and-son team Drs. Stanley and Scott Gersch and their partner, Dr. Ilona P. Rossignol, provide an exceptional orthodontic experience in their newly remodeled, high-tech offices in Westfield, Cranford and Linden. They combine advanced treatments and technology with a caring approach.
Four Decades of Smiles
“We’ve been treating children, teens and adults for more than 40 years, and we’re proud that our doctors and their families are local and active members of the community,” says Dr. Stanley Gersch, past president of the NJ Association of Orthodontists and Director of Invisalign at NYU.
The doctors have a prevention-oriented approach with a non-extraction philosophy, and are proponents of early intervention treatment. They keep visits fun with theme weeks, contests, events and prizes.
Diamond Plus Top 1% ELITE Invisalign Providers
Their three state-of-the art practices use the latest technology, such as digital scanners (no goopy impressions!), lasers and self-ligating brackets, to create customized treatment plans. All three doctors are Invisalign and Invisalign Teen Diamond Plus Providers, the highest distinction given to the Top 1% of providers.
The practice offers a range of cosmetic options with shorter treatment times and minimal discomfort. All three locations offer early morning, evening and weekend hours with flexible payment options and work with most insurance plans.
“It’s a privilege to be a part of this outstanding team and have the opportunity to transform our patients’ smiles and lives,” Dr. Rossignol says. A board-certified orthodontist, she earned her DMD from Harvard University and MS in orthodontics and dentofacial orthopedics at Columbia University College of Dental Medicine.
“Our greatest reward is seeing our patients’ confidence grow as we create generations of smiles that last a lifetime,” says Dr. Scott Gersch, a Diplomate of the American Board of Orthodontics.
401 North Wood Ave., Linden 118 North Ave. W., Cranford
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See what parents are saying
"Dr. Stan Gersch is excellent in every way. He has provided my daughter with a perfect smile, he has answered all of my questions in a clear, caring manner and his office has been so easy to deal with. " S.S., Westfield
"Dr. Rossignol is the absolute best! She is so thoughtful and patient. My daughter’s smile is beautiful thanks to her! I highly recommend Dr. Rossignol and Gersch Orthodontics! " G.B., Westfield
"Dr. Scott is equally adapt dealing with nutty middle schoolers to bored teenagers-which is a certain skill set not always evident among doctors handling this group. My daughter likes chatting with him! Small miracle. " A.C., Cranford