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The Answer to Pothole Season in NJ? Ice Cream!

Friendly’s gives a shout out to the Northeast with this limited-edition flavor.


Photo courtesy of Friendly's Twitter

One of the worst parts of winter and frigid temps? Potholes. You can swerve, you can dodge, but sometimes there are so many you can’t help but hit one. Most of the time it’s just a jolt, but other times it can cost you some serious cash.

Friendly’s feels your pain, and to make it better, the ice cream giant has put out a new limited-time flavor: Nor’easter Pothole. The company announced the flavor on Twitter in early January, but just recently debuted it.

The treat consists of chocolate ice cream with black “tar” fudge swirl, crushing chocolate creme cookie “gravel” and “asphalt” chocolate chips. The limited-time flavor was released with a few others, including Purple Potamus, mixed berry ice cream with chocolate chunks.

Ready for a pothole you’ll actually enjoy? Find a spot near you that’s carrying it.


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